(PDF Download)->The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture By John Battelle
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
By : John Battelle
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Book Synopsis :
What does the world want? According to John Battelle, a company that answers that question can unlock the most intractable riddles of both business and culture. And for the past few years, that's exactly what Google has been doing.Jumping into the game long after Yahoo, Alta Vista, Excite, Lycos, and other pioneers, Google offered a radical new approach to search, redefined the idea of viral marketing, survived the dotcom crash, and pulled off the largest and most talked about initial public offering in the history of Silicon Valley.But The Search offers much more than the inside story of Google's triumph. It's also a big-picture book about the past, present, and future of search technology, and the enormous impact it is starting to have on marketing, media, pop culture, dating, job hunting, international law, civil liberties, and just about every other sphere of human interest.More than any of its rivals, Google has become the gateway to instant knowledge. Hundreds of millions of
Book Detail :
Author : John Battelle
Pages : pages
Publisher : Audible, Inc.
Language : eng
ISBN-10 : B000E0LDP2
ISBN-13 :
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
Supporting : PC, Android, Apple, Ipad, Iphone, etc.
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